Blogger Partnerships

Blogger partnerships

The advent of the internet made personal expression easier than ever before. As a result, millions of online blogs have sprung up within the space of a few short years. But these blogs do more than just express isolated opinions; they're now one of the greatest drivers of influence you can find.

of course, most blogs are too small to make a significant difference. But some, through the quality (or quirkiness) of their content, enjoy burgeoning, receptive audiences. These blogs are powerful opinion tools, with reach and conversation rates comparable to the traditional media.

Managing relationships with blogger cannot be improvised. OXYGEN works with you to optimize your interactions with these new influencers by implementing dedicated, specialized influencer relations campaigns.

Our blogger partnerships programs

  • Identifying blogger relevant to your brand
  • Developing targeted market strategies and messages
  • Content creation adapted to  blogger
  • Building and maintaining long-terme relationships with blogger
  • Organizing original events
  • Setting up partnerships
  • Follow-up and analysis of publications and reports
     

Know the ROI of your PR and E-PR actions

Because you need to measure how effective your actions are, OXYGEN places great importance to monitoring tools in your press campaigns and blogs:

  • Defining evaluation criteria 
  • Monitoring results
  • Regular reports that include quantitative and qualitative analyses
  • Press reviews

Testimonials

“Oxygen PR in San Francisco did a terrific job in helping us, Homido VR gain a better visibility within the media as we developped our operations in the USA. The whole team was very professional and competent, and was hands on for us at all time. They provided a state of the art PR effective strategy and supported us in our communications campaigns. The positive cooperation was particularly appreciated for the launch of the Homido 'mini' virtual reality glasses during CES 2016 in Las Vegas. Thank you Oxygen for going the extra miles to bring us closer to our public in the US!”

  Olivier Mondon, PR Communications manager for Homido VR,

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